Jo Archibald is a senior copywriter at MVNP (formerly known as Milici Valenti Ng Pack), Hawaii' largest advertising agency. She was hired to write for former client Ala Moana Center and is currently the lead writer for First Hawaiian Bank. Jo also assists with HVCB’s online site, gohawaii.com; Starwood Hotels & Resorts in Hawaii, McDonald’s of Hawaii and Hawaiian Telcom.
Her 20-year career has taken her from a UH graphic design degree to production art in LA, a sobering (horrible pay) reality returning to Hawaii, then exciting twists and turns as she became a jr. art director, broadcast producer and finally a writer.
She describes advertising as the best field for anyone who loves constant learning. Drawing on her numerous college jobs and life experiences, Jo has written on topics as diverse as health care, financial planning, workers' compensation, executive security, fashion, jewelry-making, luxury real estate, sustainable energy, fundraising and how to choose the perfect steak.
Her latest interests are taking her into editorial writing, blogging and social media. Last year, Jo got her toes wet with two articles in Pacific Edge Magazine. She also blogs for MVNP at naturallyhi.com and for rotaryhonolulusunrise.org.
Jo’s freelance company is BluFish LLC. You can view her print portfolio at issuu.com/joarch. Her favorite things are chasing her children, cooking, eating, and camping with Honolulu Sunrise.
Thursday, January 13, 2011
Tuesday, January 11, 2011
WE ARE CREATING THE FUTURE
Today's topic was "The Challenges of Organizational Change," presented by Dr. Tod Outlaw of Wayland Baptist University (WBA). He provided examples of major companies that recreated their own future, including WBA which transformed its campus from a traditional classroom-based school to having a strong online program. Click here to learn more about Dr. Outlaw at WBA, or email him at outlawm001@hawaii.rr.com
A touching morning
PP Dave Erdman started the morning with a quote from "Life is Like an Artichoke," a book by former Sunrise PP Linda Wheeler. We also observed a moment of silence for Rep. Gabrielle Giffords and the victims of the Arizona shooting.
Honolulu Sunrise was pleased to welcome guests Liz Kane, District 5000 Assistant Governor for Central Oahu Clubs; Jack Ballentine from San Francisco, and Rebecca Ahina of ImageTeQ (with Jay Jurick) and Rotarian Bob from Huntsville, Ohio.
Nolan Pong announced that we will be working on a Weinberg Foundation project this spring.
Reading project with Hawaii Literacy
Take up a book and inspire a child as we partner with Hawaii Literacy from 3-5pm on the dates below. Sign up with janicehtaketa@mac.com
February 4 & April 1 – Kalihi Park Terrace
February 11 & April 8 – Mayor Wright Family Library
Hawaii Youth Scholarship Foundation Search
Mei Nakamoto announced the search has begun for outstanding seniors to receive $5,000 or $2,000 scholarships sponsored by our club.
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